Branding

Brief

When I set out to create a branding identity for my company, I quickly settled on the name Space Bears. I felt that it represented well the things and values I was searching for: widening my horizons, exploring things outside of my usual environment through a mix of precise work, determination and a marvel for the beauty of natural things.

The logo was designed to:

  • work in any color, on both light and dark backgrounds
  • at any size, from favicon to t-shirts & posters
  • with or without the name

References

Final Logo

Kindo-specific Variation

Characters

I created simple "space bears" portraits for my co-founder, myself, and the bot we used on our various tools (Slack, Trello, Github, etc).